SAN ANTONIO -- Nov. 20, 2008 -- Rackspace Hosting, Inc. (NYSE: RAX), the world's leading hosting services provider, today announced that it has appointed Fred Reichheld, Bain & Company Fellow and Founder of Bain's Loyalty practice, to Rackspace’s Board of Directors.
“Rackspace has grown to be the leader in the IT hosting space through its focus on providing Fanatical Support® to our customers,” said Lanham Napier, president and CEO, Rackspace Hosting. “We are honored to have one of the world’s most respected loyalty experts as a member of our Board of Directors. Fred will guide us on deepening our customers’ loyalty to us by continually improving the service experience that Rackspace provides.”
Reichheld joined Bain in 1977 and was elected to the partnership in 1982. In January 1999, he was elected by the firm to become the first Bain Fellow. Reichheld’s pioneering work has quantified the linkage between loyalty, profits, and growth. He is the author of three best selling business books including The Loyalty Effect, Loyalty Rules and The Ultimate Question and eight Harvard Business Review articles on the subject. Reichheld is a graduate of Harvard College and Harvard Business School.
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